The long-running, ABP News, formerly Star News has left the UK market today and Bengali entertainment channel, Star Jalsha has made its official debut.
Star News was rebranded ABP News after Star TV India and the Ananda Bazaar Patrika (ABP) Group parted ways after eight years of business together.
ABP News has now left Star TV UK without a Hindi news channel, with just four entertainment channels in its bundle – Star Plus (HD), Star Life Ok, Star Gold and Star Jalsha.
Star Jalsha will be the broadcaster’s first experiment with a regional language channel in UK/Europe. ‘Jalsha’ is synonymous to entertainment and celebration in Bengali. It will also make it the first South Asian regional channel to be retailed in the Sky Entertainment Pack.
Star Jalsha is available on Sky channel 808, replacing ABP News. Meanwhile, on Virgin Media, ABP News has been replaced with Star Life Ok.